Project 4 (spec)

DoorDash Small Restaurants landing page

Challenge: To get small, independently-run restaurants to sign up as a partner restaurant with the DoorDash delivery service.

Solution: Since a major concern for mom-n-pop businesses (after profits, of course) is exposure, it was important to speak to both of those concerns. Choosing imagery that conveys diner-style food further adds to the homey feel, while reassuring owners that the process is simple and not in any way intimidating.